The need to utilize new and innovative construction solutions that create measurable efficiencies is understood by many. This drive has resulted in the creation of tools that are literally and figuratively powerful, the latest of which can be seen with the recent news from Dodge Data & Analytics (“Dodge”) and The Blue Book Building & Construction Network (“The Blue Book”), which saw the two companies combine their businesses in a merger. 

The Dodge | Blue Book Construction Industry Database will contain more than 10 billion data elements and contains the most complete information about projects, people, firms and products in the construction industry. While these types of solutions have been touted as the way to address construction inefficiencies by further enabling the digital transformation of the industry, their potential to change the way established workflows function often creates hesitance around adoption. Those challenges are further complicated by the fact that there are few industries where the risk is as high as it is in construction. This can cause hesitance around such transformations, even when the economic benefits of doing so are well understood. 

Dodge CEO Daniel McCarthy specifically referenced how the construction industry is undergoing a major digital transformation across the entire business lifecycle in the press release that announced the merger, but what are the underlying opportunities and challenges associated with this transformation and how can stakeholders on all sides of a project best identify them? For McCarthy, the answer to that question relates to the much more powerful contextual data that Dodge and The Blue Book will now be able to provide but is also connected to a much more fundamental challenge around adoption that the construction industry as a whole needs to address.

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