ToolWatch, a long-standing provider of construction software, has rebranded to Align Technologies. This change reflects its expanded capabilities and future growth aspirations, especially after the strategic investment from The Riverside Company in 2021. Align Technologies has broadened its scope by incorporating Safety Reports in 2022 and acquiring busybusy in December 2023, focusing on mobile safety, compliance, and workforce management. The rebranding to Align Technologies unifies the company’s identity, representing its comprehensive suite of operational tools which aim to boost productivity, safety, and profitability for construction firms. While the ToolWatch brand is being replaced, Safety Reports and busybusy will continue to operate under the Align family of brands. Align Technologies, as the parent company, emphasizes its commitment to transforming construction operations, including asset tracking, safety, and labor management. This strategic move is geared towards enhancing field-to-office communication and providing data-driven insights for operational efficiency and tangible business results.

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