Physical labor will always be at the core of the construction industry. But it’s not all about getting dirty, digging holes and working in remote locations anymore. That’s why changing the perspective of the younger generation is quickly becoming a top priority. Technology is providing opportunities to attract new workers and will play a big role in bridging the labor gap. But even with a possible big construction infrastructure spend in the next few years, is the industry doing enough to support the workforce of the future?

Read the full article in RER Magazine.

About

Finning is the world’s largest Caterpillar dealer delivering unrivalled service for over 80 years. We sell, rent and provide parts and service for equipment and engines to customers in various industries, including mining, construction, petroleum, forestry and a wide range of power systems applications. Since 1933, when Finning was first established in Canada by Earl B. Finning, our name has conveyed integrity, reliability and resourcefulness. Over the years, the company has grown as a result of a genuine commitment to earning customer loyalty. With our broad product support infrastructure and unmatched service capabilities, we deliver solutions that enable customers to achieve the lowest equipment owning and operating costs while maximizing uptime. Finning employs nearly 12,000 people world-wide and operates in three geographies, with the head office in Vancouver, Canada.

www.finning.com