Lowe’s Canada, one of Canada’s leading home improvement retailers, is proud to announce the results of its fifth highly successful Heroes campaign. Thanks to the involvement of 313 teams from participating locations, an unprecedented engagement, and customers’ generosity, over $1.44 million will be distributed to 242 charities, NPOs, and public schools across the country. Each local team chose their own cause to support.
“Helping build stronger communities is a top priority at Lowe’s Canada, and this campaign reflects that engagement. With 242 organizations supported, we hope to make a difference in the lives of many. These are challenging times—both economically and socially. These organizations’ needs are greater than ever, and our teams are working extremely hard to support them,” said Mélanie Lussier, Director, External Communications and Sustainable Development.
Lowe’s Canada associates wanted to do their part more than ever by coming together in large numbers in 313 locations across the country. This year, six distribution centres and 81 RONA affiliated dealer stores joined the Lowe’s, RONA, and Réno-Dépôt corporate stores. Associates ramped up creative ideas and personal determination to raise the most funds possible for their chosen organization. Some teams even volunteered to help carry out a project. For a bigger impact, Lowe’s Canada matched 50% of all donations, up to $2,000 per location. This contribution is included in the grand total of $1.44 million.
For more information on this initiative or to view the list of supported organizations in your area, as well as the amounts raised per store, visit our websites: